Why did a record 127,800 people leave New Zealand in 2024 despite its reputation as a paradise?
Explore the economic, social, & cultural factors driving this surprising exodus and what continues to make NZ special for those who stay
In this week’s NZ Ahead podcast episode, we discuss the whys, the whynots and the most important thing you have to remember if you plan on STAYING when you move to New Zealand.
Enjoy!
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Why Are People Leaving New Zealand?
New Zealand is often portrayed around the world as a green, natural paradise – the ultimate destination for those seeking a better quality of life. Yet, recent statistics paint a surprising picture.
In November 2024, Stats NZ reported that 127,800 people left New Zealand in a 12-month period, marking a significant 28% increase from the previous year and the highest emigration numbers ever recorded.
So why are people leaving this apparent paradise? Let’s explore the key factors driving this exodus.
The Disillusionment Factor
Many migrants arrive in New Zealand with postcard-perfect images in their minds. They expect an idyllic lifestyle where the breathtaking scenery translates directly to happiness and prosperity.
The reality, however, can be quite different.
As one long-term resident aptly put it, “You can’t build a life off the scenery.” The stress of uprooting your life, moving to a remote corner of the world, and establishing yourself in a new country can be overwhelming. When reality doesn’t match expectations, disillusionment sets in.
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Economic Pressures
A substantial number of New Zealanders are “hopping over the ditch” to Australia in search of better economic opportunities.
The perception is that higher wages in Australia will lead to a better lifestyle, despite living expenses being approximately 20-30% higher than in New Zealand.
For skilled migrants who come to New Zealand, the limited job market can be a shock. With a smaller population and economy compared to countries like Australia, the UK, or the US, career advancement opportunities can be restricted.
When jobs are scarce or don’t meet expectations, both locals and immigrants may look elsewhere.
The Isolation Factor
New Zealand’s geographic isolation is both its charm and its challenge.
For immigrants, being thousands of miles away from family and support networks can become increasingly difficult to bear over time. Video calls can only substitute for in-person connections for so long.
Even for native New Zealanders, family connections can pull them overseas.
Many young Kiwis travel abroad for their “OE” (Overseas Experience), settle down in other countries, and then their parents face the tough choice of remaining in New Zealand or relocating to be near their children and grandchildren.
Cultural Adjustment Challenges
New Zealand has its own unique culture that can be difficult for some immigrants to adapt to.
Even those coming from English-speaking countries like the UK or US often find that the cultural differences are more significant than anticipated.
Kiwi culture emphasizes community, a relaxed attitude, and what locals describe as “old-fashioned values.”
While these qualities attract many to New Zealand, they can also create barriers for integration, particularly for those coming from more individualistic or fast-paced societies.
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Professional Retraining Requirements
Professional standards and regulations in New Zealand may differ significantly from those in other countries. Many skilled immigrants find themselves needing to undergo substantial retraining or recertification to practice their professions.
While this ensures high standards within New Zealand, it can be a frustrating and expensive process for newcomers, particularly if they anticipated a smoother transition into the workforce.
What Makes People Stay?
Despite these challenges, many immigrants and native New Zealanders choose to remain. They cite:
- A strong sense of community and togetherness
- Less materialism and consumerism
- A better work-life balance
- A safer environment for raising children
- The natural beauty and outdoor lifestyle
As one immigrant noted, coming to New Zealand can be “a breath of fresh air” from the consumerist culture prevalent in many other developed nations.
Final Thoughts
The decision to leave New Zealand is often multi-faceted, combining economic, social, and personal factors. While the current exodus is concerning, it’s worth noting that migration patterns are cyclical and influenced by global economic conditions.
For those considering a move to New Zealand, understanding these challenges alongside the benefits can help establish realistic expectations.
And for policymakers, addressing issues like housing affordability, job opportunities, and wage growth might help stem the tide of departing Kiwis.
New Zealand remains, for many, an incredible place to live. But like any paradise, it comes with its own unique set of challenges that aren’t always visible from the outside looking in.
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